Charlotte's - Final Poster

Charlotte's - Final Digipak

Response to Digipak Feedback - Charlotte

The key improvements for my Digipak and poster, that I received from my feedback, were;

• The fonts on the cover and poster could be made clearer and bolder, so that they stand out and are easier to read.
• The photos have been over brightened and need to be more natural.
• My barcode is over sized, and more small print could be included.

Although I have completely changed my Digipak and Poster in terms of images and colour scheme, I have still taken this feedback into consideration, by;

• Using a font that is less hand-writing style, and more legible and clear.
• Keeping the photos in a simple black and white with minimal editing.
• Making my barcode narrower and adding extra copyright details.

A positive I did receive from my feedback was that I had good continuity between my Digipak and poster, and so I have tried to maintain this by using the cover photo on my poster and maintaining the same colour scheme and selection of fonts.

Final Poster - Shannon

Final Digipak - Shannon

New Digipak Progress

Due to our new photographs, I have chosen like Shannon, to start my Digipak over and try to take into account my feedback. I hope that this Digipak will appear far more professional and attract our target audience. Here is the way my new Digipak progressed;

 

Digipak Progress

These print screen shots show the progression in creating my improved digipak. After receiving my teacher and peer feedback, I decided to completely start over and use a different style and look to before.

New Photos

For our draft Digipaks and poster we used images of Kayleigh, that had been taken by Samuel Shelton. But for our final products we have taken some new photographs ourselves. We went to Shannon's house today and had a little time to take a few new images of Kayleigh.

Digipak Mark Scheme

Digipak Advert Mark Scheme

This is the mark scheme for the digipak and poster, this is helpful as it shows us the criteria we need to work to when we are improving our designs.

Peer Evaluation

Here, I have evaluated the work of my peers, despite the fact that their genres are not similar to ours, it is still useful to look at layouts and ideas.

Peer Feedback

Peer Feedback of my work - Charlotte

Feedback - Shannon

Digi Pac 

WWW

Panorama over 3 panels is a nice idea

Pose on front panel suitable, now find model

EBI

Beach feels out of place and unconnected to product

Take a lyric/song title and attempt to ‘amplify’ via digi pac

Back panel weak, hiding idea nice BUT the white door/staircase doesn’t work

Select more suitable font

Remember thirds and golden spiral for cover

Colour palate needs attention, too bland (muted colour pallet could work i.e. cream, yellow etc)

Go back to research and see what you could include

Low level 2 4/10

Poster

WWW

Layout conventions adhered – reviews, ratings, legal, label etc

EBI

Rule of 3rds need attention (more reviews and smaller font)

Fonts need attention, lack sophistication (not tween BUT TEEN)

Picture blurred (nice idea, coyness is suitable well done)

Low level 2 4/10

Feedback on my Digipak and Poster Draft.

Digi Pac

WWW                                                                                                                               Panorama over 3 panels is a nice idea

Pleasing colours, fresh and natural

Autumn leaf motif creates branding

EBI                                                                                                                                        Fonts are weak, lack legibility

Pictures over saturated and soulless

Back panel weak, image over developed and concrete wall out of place, less flesh, more class

Go back to research and see what you could include

low  Level 3   6/10

Poster

WWW

Layout conventions adhered – reviews, ratings, legal, label etc

EBI

Rule of 3rds need attention (move reviews to bottom)

Border is distracting

Leaves (although branding) may lack sophistication for teen audience

Remove frame

High level 2 5/10

Peer Evaluation

Here are the comments I made on other peoples work in my class. Saying what I liked (WWW) and suggestions for improvement (EBI.) I looked at both the poster and Digipak for each person. 

Draft Poster

Draft Digipak

This is my draft digipak, there are a lot of aspects I don't like and would like to change for my final version. I have used an image of Taylor swift taken from the Internet to show what kind of photograph I hope to have on the cover.

Draft Poster

Draft of my Digipak

Digipak Design Idea

I have chosen to use a close up of the artist's face on the cover as this is a convention for the country/pop genre. On the inside three panels, I hope to use a panorama shot of a beach or a woodland, depending what fits best when I trial them out. The inside cover will contain a 'thank you' section and the artist name will appear underneath , as a signature so it appears more personal.
All of the copyright and album details will feature out of the way at the bottom of the back pannel so it doesn't interfer with the design and layout of the rest of the digipak.